Arthur Plotnik

A veritable 'TKO of terminology,' Better Than Great is the essential guide for describing the extraordinary-the must-have reference for anyone wishing to rise above tired superlatives. Deft praise encourages others to feel as we do, share our enthusiasms. It rewards deserving objects of admiration. It persuades people to take certain actions. It sells things. Sadly, in this 'age of awesome,' our words and phrases of acclaim are exhausted, all but...